Privacy Policy

At ShapeUpAmerica, we believe your health data should be private by design.

1. No Health Data Storage

When you enter numbers into our calculators (such as weight, height, or lab values), that data stays in your browser. Our servers do not collect, process, or store the personal health metrics you enter into our tools.

2. Cookies and Advertisements

We use cookies to personalize content and ads, and to analyze our traffic. We also share information about your use of our site with our social media, advertising, and analytics partners.

Google AdSense and DoubleClick Cookie:

• Google, as a third-party vendor, uses cookies to serve ads on ShapeUpAmerica.com.
• Google's use of the DoubleClick cookie enables it and its partners to serve ads to our users based on their visit to our sites and/or other sites on the Internet.
• Users may opt out of the use of the DoubleClick cookie for interest-based advertising by visiting Google Ads Settings.

3. Third-Party Analytics

We use Google Analytics to understand site traffic trends. These services may collect non-identifying information such as page views and browser types. This data is used to improve the clinical utility of our tools.

4. Third-Party Links

Our site contains links to clinical studies, government health sites (such as the CDC or WHO), and third-party resources. ShapeUpAmerica is not responsible for the privacy practices or clinical content of external websites.

5. Contact Information

If you have questions regarding this privacy policy or how we handle your metadata, please contact us at privacy@shapeupamerica.com.